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How WordPress helps your business make money

What is WordPress?

WordPress is an open source blog tool and publishing platform powered by PHP and MySQL. It’s often customized into a Content Management System (CMS)[4]. It has many features including a plug-in architecture and a template system. WordPress is used by over 13% of the 1,000,000 biggest websites.

WordPress has a web template system using a template processor. Users can re-arrange widgets without editing PHP or HTML code; they can also install and switch between themes. The PHP and HTML code in themes can also be edited for more advanced customizations. WordPress also features integrated link management; a search engine-friendly, clean permalink structure; the ability to assign nested, multiple categories to articles; and support for tagging  of posts and articles. Automatic filters are also included, providing standardized formatting and styling of text in articles (for example, converting regular quotes to smart quotes). WordPress also supports the Trackback and Pingback standards for displaying links to other sites that have themselves linked to a post or article.

Finally, WordPress has a rich plugin architecture which allows users and developers to extend its functionality beyond the features that come as part of the base install.

cited from Wikipedia

Business Presence

Content Management Systems (CMS) are a growing trend for small and medium-sized businesses. The ease of use combined with the power of content maintenance and site editing and incremental growth make the CMS model attractive to online businesses that need heavy control of their marketing and online presence.   The WordPress platform is arguably superior to CMS systems such as Drupal or Joomla – and with the arrival and support of the Thesis theme for WordPress, the argument for WordPress as the best business CMS is even stronger. 

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Blogs

Many people try different blogging platforms, but they end up coming back to WordPress because it offers so much greater functionality. Here are five of the greatest reasons for why WordPress is the best blogging platform to use regardless of whether you are brand new to blogging or have been blogging for years. 

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Landing Page Mini Sites

WordPress is not only a great blogging platform, it’s also a very flexible content management system and can be used to build just about any type of content driven website. One type of website which I love using WordPress for is the Mini Site. Granted, there are much lighter CMS scripts available which would do the job just as well however I always use WordPress as it’s quick and easy to install, it’s free, it is SEO friendly and there are thousands of plugins available which can enhance your site. More importantly, WordPress has thousands of themes available, most of which are free to download. 

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E-commerce

WordPress has many extensions that allow it to morph into a full-featured e-commerce platform.  Although not quite as powerful as dedicated platforms such as Magento it allows merchants to do basic e-commerce and a lot more.  Take a look at these plug-ins that allow WordPress to assist your business in merchandising your products and services.

 



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